By Rieva Lesonsky

Are you thinking about starting a business? Choosing a growth industry improves your odds of getting business loans, business investment or angel capital. Here are 3 hot startup markets to consider.

1.    Kids. The kids’ market encompasses everything from babies and toddlers to tweens and teens. With 74 million Americans under age 18, and some 4 million children born each year for the last 18 years, America is in an ongoing baby boom. Hot kid-related businesses include day-care centers; clothes and accessories; electronics; home furnishings; and education and enrichment services such as tutoring or afterschool classes in dance, music and art.
2.    Green. The green trend continues to grow despite the slow economy. The federal government’s support of energy efficiency, green building and environmentally friendly jobs has helped. So does the fact that millions of consumers still deem being green important enough to spend more money on green products and services than on ordinary ones. Green areas for entrepreneurs include clean energy (a hot area for VC capital); green building and remodeling; energy efficiency; and organic food, clothing and cleaning supplies/services.
3.    Food. While restaurants have been hurt by the recession, the economy is slowly recovering and the numbers are picking up. Even during the depth of the recession, some hot food trends were born. Among them: mobile gourmet food trucks selling everything from cupcakes to tacos; frozen yogurt shops; and locally-sourced food. Among trends that continue to gather steam, organic foods, gluten-free foods and ethnic foods continue to show strong growth, with Indian food being the latest hot ethnic cuisine to catch on in the mainstream.
Business financing and small-business loans are easier to acquire if you can show your industry is on a growth curve. These three markets are on an upward trajectory, so all you need is the right idea.

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